It's very hard to describe a job because the reality doesn't sound with the basic description. By orienting our career to marketing, we thought that it would be a good idea to analyse the marketing manager job. Direct firm's overall marketing and strategic planning programs, related with corporate communications. Facilitate client development through marketing and client services programs. Design, implement, and facilitate annual marketing plan for the firm. Support and facilitate development and implementation of section business/marketing plans. Plan and administer the firm's Marketing Operations budget; support development of regional marketing budgets. Supervise firm's RFP protocol process including soliciting RFPs from desirable prospective clients and writing proposals for new business; participate in planning and presentation sessions, when assigned.
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Introduction.
Job description.
Position responsibilities.
Employment standards.
Questionnaires.
Conclusion.
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[...] Buys the advertising space. Animates the press agency. Conception of the commercial s instructions. Manages the events: shows . Manages the call center which gives information to the customers. - Anne Sophie Varax: Marketing aspect of the launching of the DVD with an average of 10 DVD/month - Meeting with the realizers and the producers to make the assessment on the movies' cinema lunch. In the meetings conclusion we decide: the launch date of the DVD (legal minimum of 6 months after the cinema lunch), the quantities produced, the price, the contents of the product (simple DVD, collector, prestige the budget allocated to the film according to its potential, the means of communication, the packaging - Work with creation agencies on the packaging, the contents of the DVD (books, charts, posters PLV - Development of the advertizing communication intended to the press but also radio ads, television campaigns and sometimes Internet websites (for the headlines of the collection only). [...]
[...] - Customer relationship manager in Royal&Sun Alliance in London - Responsible for products in Bic - Responsible for products in Dessange what are the competencies and the qualities require for this job? Strictness, organisation, good relational, initiative, creativeness, curiosity. what is your position in your company flowchart? I'm in the department; we are only three in this department, a marketing manager, a responsible for products and an intern. My boss is in charge of buy movies. what are your principals' tasks at work? I'm in charge of the marketing aspect of a DVD launch. [...]
[...] Clientele Manager in a firm of advice in Marketing. Marketing manager at Toshiba years). Communication manager at Toshiba years). Thanks to all these different jobs, she is more operational and knows a large part of the jobs which compose the marketing system. - Anne-Sophie Varax: Product Manager at Pathé (DVD) is her first job but during her studies, she realized numerous internships: Royal&Sun Alliance (London) ( Customer Relationship Management months). BIC ( Products Manager: writing months). Dessange ( Products Manager: makeup (12 months in halftime). [...]
[...] I work essentially with the marketing manager. what are the departments with which you have contacts? (Financial, human resources ) I work with the marketing teams in charge of cinema launch, juridical services for the movies purchase, and especially with the adverting agency. who are the internal and external beneficiaries of your work? Customers and distributors ( Auchan, Carrefour ) what are your career opportunities and what are your personal plans? There are few career opportunities, I would like become marketing manager for the department or obtain a new job in the department. [...]
[...] But I would like to have the same job in an other company, or else I'm interested by discovered others job in the same sector (communication and marketing) My career is not planned; I just want to enjoy my work. what are yours work week? My schedule is variable, but generally from 9am to 7pm. 10/ Does your job require an important mobility? Not a lot, I need to move only for shows or meeting with my clients. 11/ Can you give me an indication about your salary? 38000? per years. [...]
